Business Coaching

Tracking progress with online marketing is easier with these tools.

After finding online marketing opportunities, like we said yesterday, you’ll need to track your “wins.” This can be a confusing and daunting thing to do, too…unless you know the tools that can track your leads for you.

Google Analytics helps yet again! It tracks referrals from the company’s social Media profiles. And twinfluence and Twitalyzer are Twitter-specific tools that measure how influential and
far-reaching the company’s Twitter presence is.

Klout tracks the impact of your posted content and links, including which audiences are exposed to the content and how they interact with it.

Translate the information about results and figure out the positive financial impact on your
business. Key performance indicators can come in various forms, like new revenue generated, a good amount of time and money saved, or a good financial return on investment.

Armed with this information, hopefully it will become clear how much social Media marketing is helping your business…or how much more you need to work at it in order to make a positive financial impact on your business! If you want to find out what needs work in your business quickly, take our Business Health Check.

Business owners already go through an unbelievable amount of hard work to get their businesses up and running, much less grow it to a successful business.

Imagine if in addition to all the “normal” challenges to being a business owner, you had another challenge thrown at you from left field? A challenge that could not only affect your business, but also your life?

That’s exactly what happened to Michele Alexander, a top business coach, when one morning, she woke up completely deaf. Alexander isn’t a business owner herself, but a certified business coach. Not being able to hear her clients, business owners, who needed to work through business issues, could have proved detrimental, but she managed to get through the day. She didn’t let any of her clients down, despite the fact that she couldn’t hear them!

Michele’s experience going through what seems like an impossible challenge — business coaching clients while deaf — just goes to show the lengths certified business coaches go to to make sure their clients succeed and reach their utmost potential. Find out more about what a business coach and business coaching session can do for any business here.

To read more about Michele’s amazing story here.